a new world's arising

We are both worlds

a digital marketing solutions provider.

We are your one stop for end-to-end marketing and sales solutions. From online to offline, audience to content, we offer a suite of integrated data solutions and marketing services with real time, world class, aggregated performance measurement. Come on in and check out how you truly can have the best of both worlds.

One Dozen Digital Services

key industries

extensive experience, demonstrable results...
  • a sampling of representative industries
  • Financial Services
  • Publishing/Media
  • Real Estate
  • Automotive
  • Retail
  • Insurance

where we excel...

audience development

identify, target and grow your prospective audience.

integrated solutions

harness solutions across channels to find you clients and future clients wherever they are.

digital publishing solutions

our 360 degree publisher's suite provides all the tools needed for digital publishers.

quick take:services

audience development / AI

It's often been said that the 3 most critical elements in the success of any direct marketing initiative are the list, the list and the list. Our aproach utilizes the myriad resources available; including traditional metrics such as recency and frequency with the amplification of multichannel tools, networks and AI to provide you with an audience with the highest propsensity to perform.

digital newsletter suite

This comprehensive yet easy to use platform can have future publishers up and running in hours. This fully hosted service includes all the components needed to design, import content, schedule and monitor performance of your ongoing email campaign program.

email

Our 20 plus years of experience in email marketing affords us with a level of experience that is unrivalled in the industry. We can assist you in any or all facets of the email marketing continuum - from email list development through monetization and engagement strategy - we have done it all.

integrated solutions

Implementing and then optimizing a multi-threaded marketing engine is a daunting task for most businesses. Our end to end solutions - modular and scalable in design - will help you to create effective, optimized campaigns that are easy to implement, measurable and repeatable.

analytic tools

Our suite of home grown and partner tools will help you to gain visibility across all your marketing channels. Easy to interpret dashboards will help you to quickly see the effectiveness of marketing campaigns, re-target potential clients and implement follow-on strategies with site visitors.

white label services

Why build? Avoid the costs, scope creep, delays and staffing issues. Our suite of plug and play tools, services and APIs will help you to jump start your client offerings. In fact many major players in the direct marketing space utilize our tools every day.

in practice:solutions

Inside Sales & Marketing Company - Home & Auto Insurance

SECTOR: INSURANCE

When a large inside sales company was expanding both in geographic territory and offerings, they needed some help with filling their marketing pipeline.

We were able to help with both traditional marketing as well as implementing some innovative "soft sell" approaches that helped them get to their target goals in a relatively short time frame.

Automotive Agency Transition to Digital & OmniChannel

SECTOR: AUTOMOTIVE

An automotive ad agency representing over 500 US dealerships delivering traditional marketing services (print, telephone) needed to "up their game" to remain competitive in their space.

Our full suite of tools and some custom solutions enabled them to retain and attract new clients with a multichannel suite of traditional and digital services.

Chamber of Commerce Local Sales Engine

SECTOR: RETAIL

Hyperlocal marketing solution for chambers of commerce. Allows chambers to offer sophisticated market solutions in simplistic fashion and at very manageable price points for its members.

Digital Newsletter Suite

SECTOR: PUBLISHING

Turnkey newsletter platform with suite of tools and RSS integration. Clients enjoy these tools in many configurations and find incremental, non-cannibalistic revenue in over a half dozen ways

Online Real Estate Platform

SECTOR: REAL ESTATE

A digital realestate startup funded by a huge name in email search was have great success in regional markets during their initial phase of rollout. However, they had limited success as they looked to expand the offering beyond these initial smaller test markets. They came to us looking for a way to roll their model out nationally with the KPIs being to developmetrics and performance measures based on a national view to effectively manage spend, increase penetration and to "pull up stakes" in the national markets that we tested in.

Political Marketing

SECTOR: POLITICAL

Working with many facets in this space from campaign lobbyists to individual candidates we have created innovative tools and services that go far beyond the traditional intrusive and stupid "ransom note" fundraising emails. Resulting in better uptake and engagement and less attrition.

Retargeting For Web Visitors

SECTOR: RETAIL

A retail client came to us looking for a way to capture - and remarket to - site visitors that they had not seen before - all while being mindful of PII and privacy. Our real time solution gave them a way to effectively reach these folks with a generic, non-intrusive message and if they engaged we were able to append behavioral and demographic data to allow our client to specifically target the prosect for future offers and marketing efforts by gaining huge efficiencies in extending their housefile marketing programs to this new audience.

DTC marketing

SECTOR: RETAIL

When a large "infomercial" company challenged us to help them solve a major problem of attrition. We came back to them with a unique workflow and integrated, real time solution that linked to their outbound call centers and enabled them to close more sales than they had before.

Agriculture Co. in need of Digital Transformation

SECTOR: AGRICULTURE

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Omnichannel Solution

SECTOR: COMMUNICATIONS

Omnichannel, marcom platform bringing together email, print, newspaper, magazine, radio TV and more. Sophisticated dashboard allows users to see costs normalized across all marketing channels to truly compare and measure performance side by side.

Publisher white label deals platform

SECTOR: Publishing

Turnkey and custom deals platform. Publisher private label solutions. Turnkey and custom deals platform. Publisher private label solutions. Turnkey and custom deals platform. Publisher private label solutions.

clients:tools & resources

newsletter suite
email platform
survey builder
daily poller API
reporting
data services
consultation
digital services pdf
billing
support
account info
video conference

one dozen:the bw digital toolkit

back to top

Our "Digital Dozen"

Full service, end to end solutions-because it's nice to have only one neck to choke. (not that we're into that)

Better results in less time... Our digital services suite offer economies of scale, scope, cost & time.

Working with a full service team allows you to focus on building a great program - not wasting time managing vendors... we affectionately refer to it as the best of both worlds.


Email Deployment Solutions
Our world class, high volume email delivery service features state of the art tools, comprehensive reporting, real time campaign information and best in class delivery. Available in full service or in a super intuitive, easy to use client dashboard.
Email Newsletter Services
Our turnkey email newsletter service is truly "set it and forget it". You publish content and our system does the rest. The newsletter is dynamically optimized for email delivery and then scheduled and sent - real time reports tell you how effective your newsletter is.
Digital Survey Platform
Our survey platform lets you create and distribute beautiful surveys and gather and analyze results. All from a powerful but easy to use customer interface.
Panelists
Need 20 or so F150 owners to answer some work truck questions? Want to reach a few Maserati owners for some specific performance questions? Don't waste time and money with prospecting lists. Our unbiased and independent panelists are real "end users" from your marketplace - they're here and ready to help you with your market research efforts.
Microsites
Get quicker turn around and better analytics with our microsite solutions. Many companies are too small or "under-teched" to address this themselves, in house. Other larger clients want to avoid dealing with their often difficult, internal IT departments. We can help.
Website Design/Refresh
Absolutely the first thing anyone does after you meet or share emails is check out your site. Old sites lack the appeal and capability of todays technologies and can make an otherwise progressive organization appear old, out of the loop and disconnected. We can help with a site assessment, and if necessary a quick refresh - or complete overhaul.
Mobility Solutions
Growth in smart phone use and the explosion of mobile applications, have made the need for an optimized mobile version of your website a must. Our mobile solutions help you to create mobile versions of your website quickly, easily and affordably.
Social Media
Social Media is the fundamental shift in the way we communicate. Did you know that Facebook tops Google for weekly traffic in U.S. and added over 200 Million users in less than a year. Also, 80% of companies use social media for recruitment. 34% of bloggers post opinions about products & brands. Very few agencies in our space know what it is or how to use it effectively. We do, and can help your business' social presence.
Secure Download
Are you tired of giving away reports and white papers only to find that the downloaders used bogus contact info. Do you want to be able to capture more registrants and subscribers and weed out those who are just taking advantage of you? Our secure download service helps ensure that you collect legitimate email addresses in return for your valuable intellectual property.
Newsletter Advertising
A great way to reach a new targeted audience is with a banner ad or sponsorship of our Automotive Newsletter. You'll be getting yourself in front of a targeted, engaged and active audience that is exactly on point.
Deals Platform
Our proprietary deals platform, nearbuydeals, is a great way for you to get into this hot market. We can create a custom, private label deals platform for your site complete with a site widget, detailed reporting and realtime results.
ePoller Daily Site Question
This little "hands free" site enhancement is an easy and inexpensive way to get more site visitors. It's also a great way to keep them coming back. We manage the entire process via a simple javascript that is added to your website. Most clients are up and running in a matter of hours.

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Get in touch

Call Us :
+ (914) 320.5484
Address :
425 Main Street
Ridgefield, CT
Email Us:
bwteam@bothworldsgroup.com